DISTRIBUTION. WOW. AND NEXT. HOME Bringing UHD to Dutch National Television ABOUT US Red Bee Media is a long-term partner with NPO, the Dutch This innovative solution allowed NPO to reach over 30,000 National Broadcaster, managing live contribution, MCR, UHD viewers, the largest UHD audience served by a encoding and distribution. national broadcaster during the event. Ahead of the 2018 FIFA World Cup, Red Bee were asked to SERVICES create a new UHD simulcast channel without the costs of “ We are very happy and thankful for the building a new play-out service for NPO. The new channel efforts of Red Bee Media, who went beyond was to test delivery of UHD with High Dynamic Range the call of duty to make our UHD trial a (HDR), Hybrid Log Gamma (HLG) and Wide ColorGamut success. On numerous occasions we relied ONLINE according to BT2020 in partnership with the Dutch on the expertise and can-do attitude of Red REFERENCE Telecoms giant, KPN. Bee to solve our problems, no matter what, Working together with our client, our experts delivered a in this unique Dutch broadcasting project.” solution for switching between the upconverted HD channel and the native UHD feed from the broadcast EGON VERHAREN compound in Russia, integrated with the NOS Sports studio Head of R&D, NPO. gallery, followed by onward delivery to our encoding and distribution platform, Channel Store. Introduction Overview Audience benefits Your benefits Case studies